Buyer story
Data-driven buying, plugged into live inventory: how Redi orders five stores in 20 minutes
Ryan Silve, Director of Retail · Redi · Massachusetts
At a glance
- to order all 5 stores
- ~20 min
- another coming in 2027
- 5 stores
- menu UI & support
- 9 / 10
- on the Cali Blaze process
- days → mins
The operator
Ryan Silve is Director of Retail at Redi, which operates two Redi branded locations and advises three other dispensaries in-state, with a fourth coming online in 2027. He is one of the most data-driven buyers around. His process starts in Happy Cabbage, where he reviews sell-through velocity and a recommended order, then works Superbud side by side to key it in, buying off flavor profiles and historic strain performance rather than gut.
The challenge
Before Superbud, ordering Cali Blaze meant shared spreadsheets, emails, and phone calls. Ryan would get the menu email, build his order against his data, send it to his sales rep, and then wait, often to find out which of his picks were now out of stock and needed replacing. For a buyer driving every decision off sell-through and flavor-profile analysis, that lag was especially painful, and it stretched the Cali Blaze purchasing process from a few hours into a couple of days.
With Superbud Order
Now Ryan works his own process, plugged into live inventory. He pulls his recommended order in Happy Cabbage, brings up Superbud alongside it, and keys the order against what is actually available. The back-and-forth over out-of-stocks and inventory changes is largely gone, and he orders for all five stores in about 20 minutes.
I run everything off sell-through and flavor-profile data. The old process, spreadsheet, email, send it to my rep, then wait to find out what's out of stock, turned a few hours into a couple of days. On Superbud I'm plugged into live inventory and I can order all five stores in about 20 minutes.
Why it matters
- Speed at scale: all five stores ordered in about 20 minutes, down from a couple of days.
- Live inventory: he orders against real availability, cutting the out-of-stock back-and-forth with his rep.
- Built for a data-driven workflow: it fits right alongside his Happy Cabbage sell-through analysis.
- Ready to scale: a process that holds as Redi adds another store in 2027.
- Rated highly: 9/10 on menu UI and support, 8/10 on the ordering process overall.